Search Jobs
Search Internships
Publisher Profiles
Publishing Programs
Publishing Organizations
Major/Department guide
Commonly Used Terms
Publishing Events
Bookjobs.com is sponsored by the Association of American Publishers, the leading trade association for the U.S. book and journal publishing industry.
View Job
| [Back to Jobs] |
|
| Title: | Marketing & Publicity Manager |
| Description: | The Monacelli Press is seeking a highly motivated and creative Marketing & Publicity Manager to market, publicize, and promote our critically acclaimed list through traditional and new media strategies.
The Marketing & Publicity Manager will serve as point of contact throughout the sales cycle with Penguin Random House, our distributor, which includes communicating title priorities, working with trade sales, special markets, academic markets, and international departments, and coordinating deliveries from the warehouse. The Marketing & Publicity Manager will be responsible for preparing presentations and materials for sales meetings, producing collateral materials for events and booksellers, and continuing to develop our online marketing presence through content marketing, newsletters, email campaigns, social media, and creative online outreach. This person will work closely with editors to implement successful marketing and publicity campaigns while developing and strengthening media and author relationships in addition to driving sales. Conduct market research, customer/audience identification, analysis, and direct-to-consumer outreach. The Marketing & Publicity Manager will be responsible for executing all aspects of a publicity campaign, developing and maintaining close working relationships with members of the press (broadcast, radio, print, online, trades, etc.), and seeking out new media outlets. DUTIES: --Develops and executes strategic marketing and publicity plans on a full list of books, working closely with editors and authors; --Collaborates closely with sales team in support of each book; --Writes press releases, catalog copy, web copy, press kits, and pitch letters; --Sends out review mailings and fulfills art requests from media; --Works closely with authors on all aspects of publicity, including briefing authors for interviews; --Researches and seeks out new media outlets and pursues online publicity and marketing opportunities; --Develops and maintains relationships with bookseller contacts; --Represents company at trade shows and at meetings and conferences with booksellers, media, librarians, educators, and consumers. |
| Requirements: | --Bachelor’s Degree in a relevant field and five to seven years experience in book publishing publicity and marketing;
--Strong knowledge of national and regional media (electronic and print); --Superior verbal and written communication and presentation skills; --Excellent interpersonal skills, good judgment, ability to balance multiple projects, sense of humor; --Ability to prioritize, meet deadlines, and work independently; --Knowledge of the media, marketplace, and competition; --Strong understanding of SEO, social media, and direct-to-consumer marketing; --Proficiency with Microsoft Office (Word, Excel, PowerPoint), graphics programs (InDesign, Photoshop), Cision, Wordpress, and Edelweiss. Interest and/or experience in the visual arts preferred. |
| Company: | MONACELLI PRESS, THE |
| Location: | New York, NY 10011 |
| How To Apply For This Job: | Please apply by sending a resume and cover letter to careers@monacellipress.com. |
| Date Posted: | 11/27/2018 (Ongoing Job Posting) |
